Basketball New Zealand (BBNZ) is proud to celebrate former Chief Executive Iain Potter, who has been appointed a Member of the New Zealand Order of Merit for his outstanding services to sport and health. This honour recognises decades of leadership, advocacy, and impact across basketball, public health, and the wider sporting community.
Iain led BBNZ from 2012 to 2021, guiding the organisation from financial instability to long‑term sustainability and national success. During his tenure he championed equal opportunities for women’s basketball, strengthened the National Basketball League’s presence and community impact, and helped preserve the sport’s heritage through the Basketball Foundation. His leadership also contributed to BBNZ receiving the prestigious FIBA President’s Award, recognising its positive global influence. He was a key driver behind the creation of the Aspiration Fund at High Performance Sport New Zealand, expanding opportunities for athletes to compete internationally.
Before joining BBNZ, Mr Potter spent two decades as Chief Executive of the Health Sponsorship Council, where he played a pivotal role in removing tobacco sponsorship from New Zealand sport and hospitality. He also oversaw major health initiatives for Māori, including Auahi Kore (Smokefree Māori) and He Oranga Poutama.
His commitment to sport extends well beyond his professional roles. He has volunteered extensively across rugby, serving on the Wellington Rugby Union Board, chairing Hurricanes Rugby, and contributing more than 20 years of service to Wellington Marist St Pat’s Rugby Club, where he is now Chair.
This honour reflects a lifetime of leadership, advocacy, and dedication. Basketball New Zealand congratulates Iain on this well‑deserved recognition and thanks him for the lasting impact he has made on our sport and communities.
